Kill Cliff needed new packaging to help them transition into a new market segment. I designed new packaging for their four and twelve-can boxes and created content for their protein bar launch.
I currently support various marketing campaigns by providing creative direction and creating 2D and 3D content (advertising imagery, packaging, in-store displays, product models, etc.) used across all of their marketing materials.
ELEVATE KILL CLIFF’S IMAGERY TO BE AS BAD ASS AS THEIR NUTRITIONAL PRODUCTS
I created complex 3D computer models for each Kill Cliff product and ran liquid simulations to create realistic splashes and condensation. I then added artwork, lighting, materials and finishes to the models to create realistic renderings for promotional materials and additional marketing support.